3 Ways To Set Your Camera Parts Ebay Store Apart From The Competition

As a camera parts store owner on eBay, you have a lot of competition to worry about while building your business and your customer base. Here are a few easy tactics you can use to set your eBay shop apart from your competitors:  

Invest in Custom Foam Packaging

To make sure that all the camera parts you send your customers arrives in optimal condition, consider investing in custom foam packaging to ship everything in. You can have a custom foam enclosure made for the lenses, battery packs, tripods, and other parts you sell so each piece fits snugly in their packaging and will be less likely to get damaged if the package gets dropped or bumped during transit to your customers. The foam enclosures should feature indents that match the exact dimensions of each camera part, so you'll need to put together a list of parts that you sell along with corresponding photos and dimensions that can be used by the custom foam company you hire when they develop your custom packaging. Contact a company like Foam Plastic Specialties for more info.

Provide Free Shipping Options

An excellent way to attract new customers and keep current ones coming back to buy more camera parts is to provide free shipping options for the smaller things that you sell. Smaller parts such as lens cloths and SD cards that don't need to be packaged in foam enclosures can be shipped in small envelopes which will keep your costs down and make it financially feasible to ship them for free. You can always increase your pricing by a dollar or two to help cover the shipping costs, but the extra business you get due to offering free shipping should more than pay for the costs.

Offer Perks to Return Customers

You can also offer a few unique perks to your return customers as a thank you for choosing to continually choose your business over other eBay stores. There are several perk options that can be offered to keep your customers coming back for more – consider one or more of the following ideas:

  • After every fifth purchase, offer a small discount on your customers' next orders.
  • Provide 50 percent discounts on shipping for orders that total a specific purchase price.
  • Include bumper stickers, keychains, pens, or other promotional materials with orders placed by long-time customers.

Post potential perk offerings on your eBay store's homepage and ask your customers for feedback to determine which perks they'd most appreciate.

These tips and tricks should be easy to implement and are sure to help put you ahead of your eBay competition as time goes on.

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